Fabrikad closes the loop between performance and production. Read what's working in your account, plan the month from data, generate hooks and scripts, then match, brief, and pay creators — all in one place.
You know your ROAS. You don't know why the winners won — or how to make more like them. Briefs go out in a different format every time, so results never line up. Creators get managed across DMs, spreadsheets, and invoices. And "what worked last month" lives in someone's head instead of your workflow.
Performance data sits in Ads Manager, disconnected from the next brief.
No standard format means no clean read on what actually works.
Sourcing, briefing, and paying creators is a manual scramble.
Most teams run creative as a broken line — data here, ideas there, briefs in email, creators in DMs, nobody able to trace which insight produced which ad. Fabrikad closes that line into a loop. Every ad you run feeds the next concept. Every winner becomes a repeatable angle. The loop gets smarter each cycle.
Your whole creative library, synced live from Meta & TikTok — with the metrics that actually drive creative decisions.
Fabrikad pulls every live ad into one view: ROAS, CPI, hook rate, CTR, thumb-stop rate, and spend, with winners flagged automatically. Open any ad and Fabrikad breaks down exactly why it works — the hook, the structure, the caption, the CTA. One click clones a winning angle into your plan or turns it into a brief.
Fabrikad builds your content calendar from the last 90 days of performance.
Get a balanced slate every month: proven concepts plus a fresh test bet — the 20% rule, built in. A visual board moves every idea through Concepts → Hooks → Talking Head → Brief, and every concept is tagged by where it came from. Your plan is always traceable back to data.
Scored hook variants from any concept. Toggle the direction: match my winners, pull from competitor gaps, or go net-new.
Match my winnersCompetitor gapsNet-newA full timed script (hook → story → demo → payoff + CTA) from your concept and chosen hook.
0:00 Hook0:03 Story0:12 Demo0:22 CTABundles concept, hook, script, caption, CTA, and specs into one standardized, ready-to-send brief.
ConceptScriptCaptionSpecsThree AI builders expand every step of the plan — grounded in what wins for you.
Generate scored hook variants, draft full timed scripts, and assemble a complete brief without leaving the workflow. Each builder pulls from your winners, your category's trends, and gaps your competitors are leaving open.
AI-generated — review before you ship.
Every creator gets the same standardized brief — so you can finally tell what's working and why.
Concept, hook, script beats, caption, CTA, deliverables and specs — one consistent format, every time. Then Fabrikad AI-matches creators to each brief by niche, past performance, and the profiles you follow, scoring each match with a reason you can read at a glance.
No more DMs, spreadsheets, and separate invoices.
Browse a creator network and follow the ones you like — that trains your matching to your taste. Every creator card shows followers, engagement rate, average hold, and past app wins. Open a profile and you can chat, send the standardized brief, and pay — all in one place, with milestone payments handled for you.
Every concept traces back to a real signal — your winners, a category trend, or a competitor gap. No guessing.
Intelligence, planning, building, sourcing, briefing, payment. No handoffs, no lost context.
One format for every creator means results you can actually compare.
Fabrikad treats the first two seconds as the thing that matters — scoring, breaking down, and rebuilding hooks from what wins.
Every winner you review and creator you follow sharpens matching and generation.
Sync Meta & TikTok in a click. Fabrikad reads your live ads and surfaces your winners.
Get a data-built monthly plan, then generate hooks, scripts, and briefs in clicks.
Match creators, send standardized briefs, pay in-thread, and feed the results back into the loop.
Performance-creative teams, UGC-driven brands, and agencies running paid social on Meta & TikTok — anyone who wants more winning creative, faster, without the data living in one place and the production in another. Built on Scrolling Media's own creative-ops workflow.